Alpha collected ₹2.25Cr on Day 10, taking its lifetime India net to ₹53.60Cr.
A flat performance as the film struggles to maintain momentum in its second week.
Day 10 Snapshot
Day 10 India Net₹2.25Cr
Lifetime India Net₹53.60Cr
Worldwide Gross₹89.41Cr
Budget₹100.00Cr
vs Previous Day+0.0%
Week-on-week-83.0%
The film has shown no growth on Day 10 after a slight recovery earlier in the week. At ₹53.60Cr in ten days, Alpha has recovered just over 53% of its ₹100Cr budget in India net terms. The worldwide gross has crossed ₹89Cr, but the domestic trajectory remains concerning.
The steep week-on-week decline indicates that audience interest has faded significantly after the opening week.
Reality check: Alpha continues to struggle in its second week. With more than 45% of its budget still left to recover domestically, the film will need a major turnaround over the coming weekend to improve its commercial prospects.